Monday the 30th March, the evening before the big conference day, Freshly Ground Sounds organised a mini music festival to kick off STEP Conference 2015. STEP conference is the most disruptive event for technology, design, and gaming in the Middle East.
The &storm team happily attended this charming festival in Dubai International Marine Club. There were up-and-coming music bands, street style food trucks and cool activities.
STEP knows how to create something new to the region over and over again. This time they came up with a European inspired, boho style, outdoor music event to kick off the conference of the next day. Amazing job!
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